CREATING POSITIVE SOCIAL RETURNS THROUGH COMMUNITY ENGAGEMENT
We are dedicated to delivering measurable social, health, and economic benefits to the communities we serve. With 40+ aquatic venues across Southeast Queensland and over 4.1 million annual visits, our mission extends beyond facility management—we create vibrant, healthy, and connected communities.
Nationally, public aquatic facilities and swim schools generate more than $9 billion in annual benefits, equating to $27 per visit. At CVM, this impact translates into an estimated $111.2 million in combined economic, health, and social value each year, or $27.58 for every person who walks through our doors. This outcome reflects the power of aquatic centres to provide inclusive, safe, and community-focused spaces that deliver tangible returns. From an economic perspective, our venues contribute: $34.2 MILLION annually through local employment, workforce development, vocational training, and venue-driven commerce. Health benefits amount to: $30.6 MILLION with facilities improving physical and mental wellbeing, reducing healthcare costs, and encouraging lifelong aquatic safety skills that reduce drowning risks. Social impact accounts for: $46.5 MILLION generated through inclusive programs, enhanced community safety, opportunities for belonging, and stronger social capital. CVM’s people-first approach ensures our venues are more than just places to swim, they are hubs of growth, connection, and inclusion. By uplifting every member of the community, we reduce absenteeism, support healthy lifestyles, foster resilience, and create meaningful engagement. Our commitment to continuous improvement and accountability drives us to maximise social returns and build healthier, more connected communities for the future.
OUR COMMITMENT TO THE COMMUNITY ENHANCING THE LIVES OF PEOPLE WITH DISABILITIES
We go beyond basic accessibility to create environments where individuals with disabilities can thrive. Our facilities feature ramps, aquatic wheelchairs, hoists, and specially tailored changing rooms at locations like Miami, Colmslie, and Parkinson. We actively collaborate with disability support services and caregivers, inviting groups to participate in aquatic movement activities. Our comprehensive swimming lesson programs, available in one-on-one, small group, or integrated settings, are designed to empower people with disabilities, fostering independence and improving their quality of life.
PROMOTING RECOVERY & REHABILITATION
Our heated pools are ideal for physiotherapy, rehabilitation, and general recovery programs. The therapeutic benefits of warm water make our venues a preferred choice for many physiotherapists and their clients. With plans to broaden our offerings, we aim to support more individuals on their journey to recovery.
SUPPORTING THE ELDERLY
Our venues serve as gathering places for the elderly, particularly those participating in water walking groups. These sessions offer much more than exercise; they provide valuable social interaction and a supportive community. The buoyancy of water offers a gentle means of exercise, crucial for those dealing with joint pains or mobility issues, enhancing their physical health and social well-being.
ADVANCING WATER SAFETY EDUCATION
Understanding the critical importance of water safety, especially for children, we have made aquatic safety education a cornerstone of our mission. By extending our educational programs to childcare centres and schools, we actively work to prevent drowning incidents and promote safety. Our ongoing commitment to clear communication and signage at our venues underscores our dedication to safeguarding our communities.
CONTRIBUTING TO GENERAL HEALTH AND WELLBEING
Recognising the impact of health and fitness on reducing the burden on Australia’s medical system, we view our role in providing well-maintained aquatic and leisure facilities as a fundamental responsibility. Our efforts aim to foster a healthier community, thereby contributing to the overall reduction of healthcare costs and creating a more vibrant society.
EMPOWERING LOCAL COMMUNITIES
We create employment pathways for young people and diverse communities through school-based traineeships and partnerships like Aqua English. By providing real-world experience, qualifications, and tailored support, we build skills, confidence, and inclusion – empowering individuals while ensuring our workforce reflects community diversity and develops the next generation of leaders.






































